Content tagged Trends
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Mileena Trailer a Global MK11 Ultimate Trend

As drama surrounding the United States Presidential election overshadows much of the discourse online; fans around the world found a welcome distraction in the release of the MK11 Ultimate Mileena Reveal trailer. The gameplay unveiling attracted worldwide attention, pushing Mileena into top trending topics.

Rambo & Mileena Peak Global Trends With MK11 Ultimate

They say the early bird catches the worm, and a domestic morning start for the reveal of Mortal Kombat 11 Ultimate and Kombat Pack 2 succeeded in capturing the attention of a global audience! The announcement generated two of the Top 10 global trends, dominating discussion in the United States over breakfast. Read on for details:

Johnny Cage Reveal Trailer Goes Global

It's not often we get significant reveals in the small hours of the night, but the midnight unveiling of Johnny Cage gave the wider world a chance to embrace Mortal Kombat 11 -- and embrace it, they did!

Injustice 2 Announcement Hits Global Trends

Much like the announcement for Mortal Kombat X [original story], the sudden arrival of an Injustice 2 Announce Trailer has been felt across the world!

Injustice 2 worked its way into the worldwide trending topics almost immediately after the trailer's release. It signals the sustained power of NetherRealm Studios, and Warner Brothers' developing DC Comics fighting game franchise.

In the last twenty-four hours the trailer has attracted well over 1.5 million views on YouTube! Not quite the ratings juggernaut of Mortal Kombat X, but a very impressive start to a game that didn't have quite the orchestrated preamble that buoyed MKX.

Although only the first sequel to the 2013 fighting game - Injustice taps into the global franchise power of DC Comics, which extends beyond the comics that spawned the characters into feature films, cartoons, toys, video games, and extensive merchandising. Injustice itself spawned various toys and tie-ins, including a hugely successful digital-first comic series that lasted for five years!

Injustice 2 brings several well known characters straight into the fight, not just Batman, but figures from the growing television and film stable: The Flash, Supergirl and Aquaman!

Much like action figures come to life - fans will be able to customize the DC superheroes and villains as they collect various upgrades and accessories.

Mortal Kombat X - A Global Phenomenon

June 2nd is a day we won't soon forget! Mortal Kombat Online was with you in the wee hours, counting down the final moments of a month-long build-up to Mortal Kombat X!

The Twitter-centric live event was a huge success -- attracting tens of thousands to Mortal Kombat Online, and launching "Mortal Kombat X" into the Worldwide Trending topics on the micro blogging social network [pictured right].

The excitement and global significance hasn't stopped there. Mortal Kombat is well and truly restored as a pop culture phenomenon -- leading stories across all the major gaming sites, and attracting an audience of millions to YouTube! On June 2nd alone, the Mortal Kombat X Announce Trailer received in excess of 2 million views!

That's a number that continues to rise steadily, already at the 3 million mark just 12 hours later!

This instant global impact bodes well for the online high concept pitch described by an accompanying press release: "Mortal Kombat X combines cinematic presentation with all new gameplay to deliver the most brutal Kombat experience ever, offering a new fully-connected experience that launches players into a persistent online contest where every fight matters in a global battle for supremacy."

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